Marsa Al Seef

Dubai, United Arab Emirates

Project Category: Hospitality, Mixed Use
Client: Meraas (North 25)
Lighting Consultant: neoalpha global
Architects: Ten Design
MEP Consultant: WS Atkins
Interior Design: Studio HBA
Main Contractor: Dutco Balfour Beautty L.L.C
MEP Contractor: AE ARMA

Launched in late 2017, Al Seef celebrates Dubai Creek’s beginnings as the famous coastal pearl diving base. Hugging 1.8km of Dubai Creek’s stately shoreline, the 2.5 million square foot development has two sections – a heritage area featuring old architecture, and a second space featuring more contemporary structures.

Once a vibrant entryway to the Gulf’s most successful pearl diving port, the Creek’s legendary presence can still be felt today here, with fisherman and merchants criss-crossing the calm waters in their sleek dhows as part of their daily routine.

The best way to take it all in is to embark on a cultural walking tour of the pedestrian-friendly Al Fahidi Historical Neighbourhood, before wandering over to Al Seef and exploring its charming walkways, fully-operational marina, dining boulevard and events plaza on foot.

neoalpha global has carried out the conceptualization, design development and site supervision of the overall FOH architectural lighting for the contemporary section of the Al Seef development. The overall design scope included lighting design for external façade and interior spaces of the Canopy by Hilton Dubai and Hampton by Hilton Dubai Al Seef.

neoalpha global is owned by Alessandro Ayanian, Creative Designer and Managing Director, who has over 20 years of experience in professional lighting having worked on most project types all around the world from large hotel resorts and masterplans to bars, restaurants, government buildings, corporate offices, stadiums, and private residences.

What we do is closely related to our philosophy about the impact of light on the human experience. Our lighting design solutions are premised on an understanding of how light can change the human psyche in terms of wellness which means that it requires exceptional creativity to design and turn sophisticated design ideas into reality.

At neoalpha we believe in 5 core values: Creativity, Innovation, Quality, Passion and Delivery. Our passion to strive above and beyond is our way of life. Specific deliverables vary from project to project, but our design process is often similar. Though there is not a single or finite path to deliver our design, each process does follow a consistent set of core ideas.

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